You create your service catalog once, then control which services each client sees. Clients can view details about their active services or request new ones directly from their portal.
How the Service Showcase Works
1. Create Your Service Catalog
Services are organized into categories to keep everything easy to browse.
Example categories might include:
Marketing
Tax Services
Advisory
Web Development
Inside each category you can create individual services, such as:
PPC Campaign Management
SEO Optimization
Website Maintenance
Monthly Reporting
Your catalog is created once at the firm level and shared across all client accounts.
2. Turn Services On or Off Per Client
Each client can have a different set of active services.
Active services represent work you are currently providing to that client.
Inactive services still appear in the catalog but allow clients to request that service if they are interested.
This allows you to maintain one catalog while tailoring visibility per client.
3. Add Details to Services
Each service can include custom detail fields to store important information.
Examples of service details might include:
Monthly Budget
Account Login
Campaign Start Date
Hosting Provider
Reporting Schedule
Details provide context and information specific to the service.
4. Assign Values Per Client
While the structure of details is shared, the values are unique for each client.
Example:
Service: PPC Campaign Management
Details:
Monthly Budget
Google Tag Manager ID
Client values might look like:
Client A
Budget: $1,000
GTM ID: GTM-12345
Client B
Budget: $1,500
GTM ID: GTM-67890
This allows you to standardize services while customizing the information for each account.
5. Blank Details Stay Hidden
If a detail does not have a value for a specific client, it will not appear in the portal.
This keeps the client experience clean and focused only on relevant information.
For example:
Client A may see:
Monthly Budget
GTM ID
Client B might only see:
Monthly Budget
Unused fields are automatically hidden.
How Clients Interact With Services
Clients access services through their client portal.
Depending on the service, they may see different actions available.
Active Services
Active services allow clients to submit tickets directly to your team.
Clients can include:
A description of their request
Priority level
A desired due date
A task is automatically created on your internal task board so your team can begin working on it.
Inactive Services
Inactive services allow clients to request the service if they are interested.
This is a lightweight way for clients to raise their hand for something new without needing to send an email.
When this happens:
The request is routed to the assigned team member
Your team is notified
A task is created so the request can be tracked
Service Request Routing
Each service can be assigned to a specific team member.
When a request is submitted, Sydnee determines who should receive it using this order:
Account-specific assignee override
Service default assignee
Firm owner (fallback)
This ensures service requests go directly to the right person.
AI-Generated Task Titles
When a client submits a service request, Sydnee automatically generates a clear task title.
The system uses:
Service name
Client description
Priority
Example output:
Prepare 2024 Annual Tax Return
This keeps your task board organized and ready to act on.
Marketing Links for Inactive Services
You can optionally attach a marketing URL to services.
If enabled, clients will see a Learn More button for inactive services.
This allows you to link to:
Service pages
Pricing pages
Case studies
Documentation
It’s a simple way to educate clients about services they don’t currently have.
Why Firms Use the Service Showcase
Clear Service Visibility
Clients always know what services they have and what else is available.
Centralized Client Information
Service details keep important information tied directly to the service.
Built-in Upsell Opportunities
Inactive services help surface additional offerings.
Structured Service Requests
Requests become organized tasks instead of scattered emails.
Better Team Routing
Requests automatically reach the right team member.
Frequently Asked Questions
Can I add new services later?
Yes. You can add new categories or services at any time, and they will become available across all client accounts.
Can I change which services a client sees?
Yes. Services can be enabled or disabled individually for each client.
What happens if a detail is blank?
Blank detail values are automatically hidden from the client portal.
Can clients request services they do not currently have?
Yes. Clients can use the Request Service button on inactive services to express interest.
Can I control who receives service requests?
Yes. You can assign a team member to each service and override that assignment for specific client accounts.
